The Interview

As I always say, the best teacher isn't a human being. In fact, it's an abstract thing called experience. Last June 30, 2014, my group mates and I went to Mandaluyong City to interview and witness the action in producing an animation film by an expert animation company, Toon City. I can say that this experience is something always worth remembering. The fact that Toon City approved the interview is a blessing itself because the company is one of the most known companies by animation studios and productions. As students, this is a really big opportunity for us. So we went and gave all we got.

 

The Preparation

 Before having an interview with Toon City, and far before we sent the interview request letter, my group mates and I were very thrilled and excited as if going to a roller coaster ride. We imagined everything and saw it all come to its place from sending a request letter until the class presentation. But all of those weren't as easy as they appear. 

There were a lot of request letters sent to a variety of different multimedia arts companies before Toon City because none of them responds to our request. We tried contacting some using the landlines but sometimes, they don't answer and some doesn't even ring. We sent more than five request letters through the internet to multimedia arts company/group including Great Image, Holy Cow, Summit, Teamholix and more. But most of them didn't respond. We were running out of time and hope, when a respond came the night of June 29, 2014. It was Toon City responding to our request interview!! It was very unexpected because other companies respond after a few days or even weeks; Toon City responded in a matter of hours! My group mates and I were chatting through Facebook when our group leader announced that we have an interview with Toon City 10 A.M. at Mandaluyong City. I literally jumped off my seat and started shrieking. I couldn't hold my happiness, I told them. Because that same day, I bought my first DSLR - Canon EOS 700D. I thought to myself how blessed I am and thanked God for it.

Morning of Interview

Our call time is 7 AM at our school, LPU-Laguna for the purpose of letter approval. I was there 7:03 and saw one of my group mates there. Others, came late. :( But anyway, it's okay because who we were really waiting for is our professor, Ms. Ma. Anna Corina G. kagaoan to present our excuse letter saying that we will have our interview today. She then came and approved our letter and then we're off. 

For starters, I don't ride the bus often. I usually ride jeepneys and tricycles. It was my first time to go to somewhere far without my parents or any guardian. So it was a really thrilling and exciting trip for me. Added the fact that we were standing the whole trip. :D We rode from Makiling to Mandaluyong City for about two hours. The ride was smooth and no accidents happened. And the whole trip, I was chatting with my group mates about how we expect the interview to be, how we're going to edit the video cover afterwards, what will be our token of appreciation etc. All of us are excited! 

An Unexpected Trip

Soon, the bus dropped us at Robinson Mandaluyong City. It wasn't opened yet, so we waited until we can buy Krispy Creme to be our token of appreciation. Being new to the place, we were clueless where to go. So we asked a taxi driver to accompany us to Toon City, Pioneer Bldg. The driver didn't agree because he can only accommodate four passengers; we were five. Dejected, we looked for another way to go there. Luckily, there's another taxi that approached us and agreed to accommodate five passengers. So we rode and trusted the taxi driver that he knew where we were going. Unfortunately, he didn't. He dropped us at Pasig City, FAR from where we should be, which really pissed off all of us. It cost us 80php!! That's really disheartening and annoying at the same time!

 The Arrival

We went further and a tricycle driver helped us reach our destination. This time, for real. He was our savior that day because it's 20 minutes before 10 A.M. and we should be earlier. Arriving at what looked like a compound with lots of buildings around. Initially, you would not think that animations are being done there. It was a bit dirty at sides and no signs of animation. But we were psyched as we enter the building, and saw the big "Toon City" sign inside. It looks better on the inside and very different on how it looks outside. There's a big digital clock, a front desk and a row of different animation films on the wall. It was AWESOME.


First, we were asked by the guard to log on their log book, then, we were asked to wait for our interviewee, Mr. Rene De Guzman. Soon, employees began entering the building for their work, and they kept on noticing us, especially our clothes, basically because we were the only visitors that time. That time, we were wearing our school uniform. It's a 3/4 white polo topped with a grayish vest and slacks-like, grayish pants for the bottom. We can hear them saying "Astig ng uniform nila oh!", "Nice!." It was flattering but even if they didn't say that, I'm really proud of my school. :D

Meeting Mr. Rene De Guzman

We can see Mr. Rene De Guzman going back and forth from the workplace to his office. Basically, he's a very busy person. It made us realize how really lucky we were to be having an interview with him. After a few minutes, he called us to his office and in no time, we were ready to start the interview. I was one of the interviewers together with Riciel Monserata. I was really nervous that time and my heart was pounding really hard. Maybe because of his presence that expresses total professionalism. We chatted a little about who we were, our chosen program, what course this formal paper is in and a little about our experience going there. He seems so professional that adds to the tension I was feeling.

The Interview

The interview went like it was suppose to be, like a normal interview. We introduced ourselves, readied the cameras, and started the interview. As the interview went on, my tension got less and less. I was very thankful nothing bad happened and it was smooth. When it was done, we thanked him and gave him our token of appreciation. He thanked us and gave us a tour on the animation company. We weren't suppose to see the inside of the workplace but Mr. Rene let us took a peek of it. It was big and more than 30 employees were working at the same time. Mr. Rene said they are working at a project that time. Unfortunately, we aren't allowed to take videos and pictures of their workplace. But it's okay, seeing it in person is awsome enough for us.

Aftermath

After the interview, I felt like I lost 100 kg of weight. I was really relieved that a big part of the formal interview is done. It was like dropping a 1 ton bag for good. But at the same time, we were really tired. Realizing that I'm the really heavy bag ready to fall down any second because of being really tired. Before going back to school to attended our 3:30P.M. class in Sociology, we ate at Chowking, SM. We arrived at school early so I had the chance to sleep for a few minutes and I took it. 

To sum it all up, this experience is something extraordinary. It made us learn things through experiencing. Things that doesn't only relate to animation but in life. Mr. Rene's words inspired me and my group mates about how anybody can be an animator. He expressed that with the right perseverance and attitude, anyone can achieve being anything we want to be. And that inspired us. Although what I really want to be is a photographer, not an animator, his words enlightened me. And I know, this experience will be one of those I won't forget in a long time.

The Emergence and Development of Multimedia in the Philippines

Newspapers are typically multimedia because it's composed of more than one media: text and images. Before, Filipinos were It emerged in the late 1800's to make the Filipinos aware of the abuses the Spaniards and Americans were doing.These were one of the first multimedia in the Philippines. And it has a dramatic significance in the history of the Philippines.


Del Superior Govierno was the first actual newspaper. It was launched by Gov. Fernandez del Forgueras.
Newspaper is one of the oldest form of communication that early Filipinos accommodate in order to spread a word to the whole. The multimedia industry started and boomed since then. Newspapers started to contain more images and real images popped-out. When the foreign people left our country in 1898, Filipinos had the freedom to write whatever they want in the newspapers. In the present time, there are 3 major English newspapers that circulate the whole country daily: Manila Bulletin, Philippine Star and Philippine Inquirer. They provide daily news and updates in the Philippines.



On the other hand, in the late 1960's the first mobile phone in the Philippines was released by Motorola Philippines. Today, the Philippines is considered as the "Text Capital" of the world with the three major networks, Smart Communications, Globe Telecommunications and Sun Cellular which not only let you call and text but to surf the internet through latest mobile units. 

Televisions in the Philippines was introduced in 1953 through the brother of our former president, Elpidio Quirino. There were networks emerging from side to side until the Marcos regime began and made all media outlets that were critical of the Marcos administration padlocked and sequestered. After his regime and the people power in 1986, the television industry restarted and networks began coming back to broadcasting. In 2010, HD television shows began to boom. Be Careful with My Heart is one of the examples. It is the first tv series to be shot in high definition. Today, two major TV networks compete for the people: ABS-CBN and GMA Network which both started in the 1960's.




1994 when the first internet was made available in the country. It has been developing since then and in 2010, 29.8 million Filipinos are internet users. As of September 2011, 33% of the Philippines population is using the internet. It made communicating easier and more efficient. Today, businesses prefer advertising using the internet because it's cheaper and more effective. Therefore, internet affects the economy of the Philippines.

Philippines is growing fast in the Multimedia Industry and it's not stopping. From newspapers to radios and televisions, to internet, video and photography Philippines never failed developing in every way regardless of its history. Today, multimedia is widely used at home, school, businesses and political aspects. It has conquered the communication style of the Philippines and helped evolving the world.
 




Sources:
  • Television in the Philippines. (n.d.). In Wikipedia. Retrieved July 13, 2014, from http://en.wikipedia.org/wiki/Television_in_the_Philippines
  • Telecommunications in the Philippines. (n.d.). In Wikipedia. Retrieved July 13, 2014, from http://en.wikipedia.org/wiki/Telecommunications_in_the_Philippines#Internet
  •  Internet in the Philippines. (n.d.). In Wikipedia. Retrieved July 13, 2014, from http://en.wikipedia.org/wiki/Internet_in_the_Philippines. 
  • Cellphone Use in the Philippines. (n.d.). In Wikipilipinas. Retrieved July 13, 2014, from http://en.wikipilipinas.org/index.php/Cellphone_Use_in_the_Philippines#History_of_Cellphones_in_the_Philippines
  • The current status of the newspaper industry(n.d.). In Wikipilipinas. Retrieved July 13, 2014, from https://sites.google.com/a/upou.edu.ph/mms-100-final-project-topic-2-old-news-new-news/home-page-1/Newspaper-in-the-Philippines/The-current-status-of-the-newspaper-industry
  • History of newspaper in the Philippines. (n.d.). In Wikipilipinas. Retrieved July 13, 2014, from https://sites.google.com/a/upou.edu.ph/mms-100-final-project-topic-2-old-news-new-news/home-page-1/Newspaper-in-the-Philippines/History-of-newspaper-in-the-Philippines

My Multimedia Business

In three years time I have already graduated. Hence, I'm already facing the world outside the school, teachers, my classmates and the pressure of homework and project deadlines. But as I leave that phase of my life, I know I am facing a more delicate and dangerous phase of my life. By then, I am no longer a student and I should already know my responsibilities in order to be successful in my chosen career. I know it's a long way to go before I face that phase of my life but I might as well consider have a wide range of ideas as early as possible to make it more feasible in the future.

My Dream Multimedia Business

I really have this passion for taking photographs and the idea itself excites me every time. I feel like I was born with the only reason of taking photographs. 

But what is it about photographs that really excite me? Maybe it's the way it freezes one single moment and saves it for a lifetime. Or maybe just the sound of the shutter gives this bolt that electrifies my whole body. Sounds exaggerated? It's not. I felt those little butterflies in my tummy when I first had my DSLR camera one Sunday (June 30, 2014). I couldn't sleep properly knowing that I'm about to have my first DSLR camera the next day. And when I first held it in my hand I tried to hide my emotions by not having any emotion at all but I ended up smiling at myself looking like a perfect idiot while strolling at the mall.

So there's no question at all and it's perfectly clear what my dream multimedia business is. If I have all the necessities needed in building my own multimedia business, I will have a photography studio or be a freelance photographer or both. These simply answers the nature and specialization of my multimedia business. And it also definitely answers WHY I choose to have this business. The question now is what will  be the name of my business?

Name it or Leave it

If I were to describe myself in terms of loving oneself, I can say I'm vain. Vain is a word that describes someone who is too proud of his own appearance, abilities and achievements. But it is also a word that describes not having success or not producing a desired result. Now why would I described myself as someone who is too proud of my appearance and not having success? I can say that I am vain because I love looking at myself almost every time and I have the capability to just look at the mirror for hours making faces and all. But that's all. To be honest, I have the attitude of being too insecure every time

My perception of the word vain is having a proud look of oneself and having the attitude to love oneself even though having difficulty in finding success. What is it's connection to photography? Well, part of being vain and loving your appearance is loving to look at yourself in a perfect moment, in a perfect photograph and in the perfect quality. I want everyone to feel they have this perfect moment in their life in the best quality and let them keep it for an eternity. That is the goal of my business.

A lot of business owners love to put their name in their business' name. I think it's good, because you are proud knowing that this is your business, you started it and you're proud of it. That's why I'm naming my business "Evanity".

Key to Succes

We already know that the key to any business' success is the willingness of one's heart and all the necessary personalities: discipline, professionalism, time-management, perseverance etc. They are all the common things to consider in mostly everything, right? But for me, what's really the key to my business success is making it unique and separating it from others. This will pull the public's attention to your business and away from your competitors. Another thing to put in mind is know your business and your competitors. If you know your business' and your competitors' assets and disadvantages, you'll never lose.






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